(ADI) EXECUTE SEARCH ENGINE MARKETING ACTIVITIES

Course Descriptions

The learning outcomes of this competency are to enable the trainees to perform marketing of a business using paid strategies to that will result in greater visibility and traffic in search engine result pages. Upon completion of this competency unit, trainees should be able to: 1. Create search engine marketing accounts. 2. Carry out search engine marketing campaigns. 3. Produce search engine marketing content. 4. Monitor search engine marketing performance